What Is Realish?
REALISH, aims to be a Product for Realtors providing real-time visualization of massive untapped data and a deep understanding of current market trends in order to improve daily operations through data-driven decision making.
1. Massive untapped data
Many businesses own massive undervalued and underutilized data,
resulting in untapped potential. Decision-making is currently based on experience, without a clear understanding of what is happening within our company and without the possibility of acting based on objective data.
It is crucial for real estate companies to start treating data as an asset and not just as a back-office matter. It is time to put aside the mentality that our data providers are the only ones capable of exploiting that information. Realtors must start leaning on technology that gives intelligence to all that data.
2. Lack of real-time market
Static, monthly reports from third-parties, which offer an outdated status of what is happening, are generally Realtors only source of information. There are functional barriers that prevent them from having information in real-time, as well as technical barriers that limit their ability to collect, process and present all that information in an intuitive, visual and actionable way. Realtors do not know what is happening in the market right now, how listings are doing, competitors performance, benchmarking, properties and fashionable areas, etc. meaningful insights for the correct performance of their daily operations.
Intelligence to Empowering Realtors
Focused on advanced data-based analysis of the real estate market, as well as different Listing Service (MLS) performance, real estate groups and agencies.
Realish is not an ACM, or a product based on the valuation of real estate assets or properties. Realish focuses on intelligence as a lever to activate real estate data, where you can address competitive benchmarking, discover main trends and emerging areas, as well as the distribution of shared fees or property density, among other insights.
Key Benefits of Nodedge's
How We Did It
It was essential for us to know which were the most important players and proptechs within the sector, the maturity both in terms of data and analytics of our potential clients, as well as the limitations that we could face in the future.
Thanks to these Analytics Workshops, we were able to list a wide range of Analytics Use Cases that could be addressed, where the achievement of quick-wins was our main driver to prioritize.
Product Market fit
1. We had a product that solved a problem.
2. We had a client that needed to solve that problem and was willing to invest in our product.
3. And a market that was open and wide enough to penetrate and make our product grow.